Dear Jillian Michaels -

Can you please kindly shut your lips about Pop Chips? You say in this video I linked to below that Pop Chips have “no preservatives, no trans fat, no msg, no artificial nothing” – These are chips “Your kids will love ” and “Something you can feel good about…”

But I don’t think so.

You see, I know you know what I’m about to tell you.  The reason I know you know this is because you are very well educated about the topic of chemicals in your food and have access to world renowned nutritionists, biochemists and all sorts of other experts at the top of their fields.  You wrote a well explained and eye opening book called ”Master Your Metabolism” – remember?

You also have the most amazing podcast every week, where you share incredible information about living chemical free. And when you were on the Biggest Loser – I really loved the fact that you didn’t want to promote certain products like “Brita Filter” until they discontinued the use of BPA in their plastics, remember?! !

So what happened?!  Did Popchips give you an offer you couldn’t refuse?…Maybe they are giving you their first born child?  I know you are looking to adopt, but seriously.

Jillian, you specifically say that Popchips “don’t have MSG” …. but when I look at the back of a package of BBQ, Sour Cream Onion, Sea Salt & Vinegar or other flavors – I see the words “YEAST EXTRACT, AUTOLYZED YEAST, SODIUM CASEINATE, AND/OR NATURAL FLAVOR” all glaring back at me.  I know you know these are all hidden names for MSG.  Don’t even act like for one minute you didn’t know this and play dumb.

Let’s pretend, however, for a minute you didn’t know this.  Using the word “yeast extract” in replace for MSG is a common deceptive tactic used by food manufactures to hide “glutamic acid” in our foods without labeling it.  (This is the same acid that makes up the majority of MSG.) Because yeast is naturally occurring, Popchips and other companies can legally say they don’t use MSG.  This is a ridiculous, because the additives whether they are called “natural flavor” or “yeast extract” or “autolyzed yeast” can still contain up to 75% glutamic acid – the acid associated with “reproductive disorders, migraine headaches, permanent damage to the endocrine system leading to obesity and other serious disorders.”

Due to lack of FDA regulation, it is impossible to determine what percentage MSG is in food – so the food industry gets away with using it several times in a product under different names and in any amount they see fit to literally “excite” your taste buds. Glutamic Acid is absorbed very quickly in the gastrointestinal tract, causing brain cell damage and neurotoxicity.  Glutamic acid literally excites your brain cells to death.

Looking at back at your book – You say MSG is “downright evil” and to “avoid it at all costs,” which makes total sense to me considering the effects from its consumption. So why are you now saying it’s ok to eat Pop Chips that contain not 1 but potentially 3 hidden sources of MSG?

I really didn’t think that anyone could fool “America’s Toughest Trainer” – but maybe I was wrong.

With Great Respect,

Food Babe

P.S. If I ever meet you, please don’t beat me up.

Check out the FAQs from The Pop Chips website about MSG in their products – They are pulling a similar move as Yoforia – Selling a better for you “base” product and then playing tricks on you.

do popchips have msg or other flavor enhancers? no way. we only use all-natural flavors. because we promise our fellow snackers all-natural, and we mean it.

Here’s the video from Jillian Michaels where she states that Pop Chips don’t have MSG -

More Information:

Read about why using “yeast extract” allows food manufactures to pull a fast one on you Here and Here and Here.

Check out what happens when Amy’s Kitchen receives complaints about using Yeast Extract in their organic and natural products Here.

Find all the sources of hidden msg in your food via Truth in Labeling Here and Here.

And last but not least…

Check out my Facebook Fan Page where I share info like this all the time!  If you like this letter – Like me too, ok?